Lance Tyson – Selling is an Away Game

LEARNING OBJECTIVES

• Understand the core concept of treating sales as an “away game,” recognizing that success in sales is determined by your ability to adapt to your client’s needs, preferences, and decision-making processes.
• Develop a winning sales mindset that embraces challenges, focuses on client-centricity, and cultivates resilience in the face of rejection and setbacks.
• Learn how to effectively research, qualify, and prioritize potential clients to optimize your sales efforts and focus on high-impact opportunities.
• Acquire essential communication and active listening skills to build rapport, trust, and credibility with clients, ultimately leading to stronger and more profitable relationships.
• Master the art of persuasive storytelling, leveraging your clients’ emotions and aspirations to present compelling solutions that address their unique pain points and goals.
• Discover proven negotiation techniques and strategies that help you close deals confidently while maximizing value for both parties.
• Develop a robust sales process that streamlines your efforts, improves efficiency, and accelerates your sales cycle.
• Gain insights into best practices for continuous learning, self-improvement, and staying ahead of the curve in an ever-evolving sales environment.